URBAN DAIZY
Designed for the boutique customer.
A family-owned label from Orange County, California. Easy knits, denim-look lounge pieces and feminine casual styles, drawn in-house by designer Jinny Lee.
NEW FOR FALL
In stock now.
The Urban Daizy sweaters and faux denim pants we keep on hand.
Designed in-house
Every style is drawn at the family's studio in Orange County, California.
Boutique-sized runs
Made in small runs, so the pieces feel special instead of mass-market.
Founder-designed
Jinny Lee trained at FIT and FIDM and has designed women's apparel for thirty years.
Easy to wear
Soft knits and faux denim French terry made for travel days, errands and every day.
WHY WE CARRY URBAN DAIZY
Easy pieces with a point of view.
Urban Daizy is a women's label from Orange County, California, founded in 2016 by designer Jinny Lee after about three decades of designing, buying and selling women's apparel. The family draws every style in-house.
We chose the fine-gauge V-neck sweaters and the faux denim French terry pants because they are the comfortable, easy-to-style pieces our customers reach for on cool coastal days and travel days.
- Founded 2016 A family-owned label in Orange County, California.
- Designed by Jinny Lee Trained at FIT and FIDM, with thirty years in women's apparel.
- Small runs Produced in boutique-sized quantities.
- Women-owned Women-owned and minority-owned, run by the family that started it.