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THE BRAND

SurfSideSupply

Coastal menswear, kept simple — soft tees, easy shorts and clean button-ups built for the relaxed coastal uniform.

SurfSideSupply product

NEW YORK · FOUNDED 2013

A coastal mindset, built in New York

SurfSideSupply launched in 2013 with one idea: clothes that feel like the coast, no matter where you're wearing them. The label is based in New York but built around the sand-and-salt towns that define East Coast summers.

Comfort came first from day one — everything else, the fits and the fabrics, got built around it.

SurfSideSupply product

THE MAKE

Soft fabrics, relaxed cuts

Camp-collar shirts, henleys, volley shorts and terry polos — the coastal uniform, in soft-touch fabrics that feel broken-in from the first wear, not after a dozen washes.

The palette stays in washed neutrals on purpose, so everything mixes with everything else in the closet.

SurfSideSupply

Made to feel like your favorite day — the beach, the porch, or the drive home.

The SurfSideSupply ethos

What SurfSideSupply stands for

01

Coastal casual

Relaxed, not sloppy.

02

Soft fabrics

Broken-in from the start.

03

Mix-and-match

Tees, shorts, button-ups.

04

Summer neutrals

Washed, wearable colors.

The SurfSideSupply collection, in stock now.

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