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THE BRAND

DIFF Eyewear

Charitable designer eyewear since 2015. Every purchase helps bring eye exams and glasses to kids who need them.

Model in DIFF sunglasses

SINCE 2015

Fashion as a force for good

DIFF was built socially conscious and charitable at heart. The idea is straightforward: use fashion as a force for good, and make the perfect pair while doing it.

Every frame is handcrafted with designer-quality materials and designed in DIFF's Southern California studio.

Model in DIFF sunglasses holding a vintage tennis racket

VISION TO LEARN

4.5 million people and counting

DIFF's giving has helped more than 4.5 million people receive the gift of sight. Its current partner is Vision to Learn, whose mission is to make sure every child has the glasses they need to succeed in school and in life.

The mobile clinics visit public schools where 50% or more of students qualify for free or reduced-price lunch. Every student is screened, anyone who fails gets a full exam from a licensed optometrist, and they leave with properly fitted glasses. Every DIFF purchase helps pay for it.

Two models wearing DIFF optical frames

DIFF's mission is to use fashion as a force for good.

DIFF Eyewear

What DIFF stands for

01

Founded 2015

Socially conscious and charitable at heart.

02

Vision to Learn

Eye exams and glasses for kids, at school.

03

4.5 million+

People given the gift of sight so far.

04

Handcrafted quality

Designer materials, Southern California design.

The DIFF Eyewear frames we have in stock.

Shop DIFF Eyewear